Social Media Videos
Video created specifically for social media apps such as TikTok, Instagram, Facebook, and YouTube Shorts
Mixology & Craft
Instagram Ad
This ad for Mixology & Craft was inspired by drink-mixing videos but with a UV twist! I created the lighting design and we used a television screen for the backgrounds. The editor then transformed it into this dynamic piece.
UIW Athletics
YouTube Short
I created this dynamic montage as a hype video for the UIW Athletics program.
Hate Stains
TikTok ad
I wrote, directed, and shot this simple Mother’s Day ad for the Hate Stains product Miss Mouth’s Messy Eater Stain Treater.
Cardinal Preview Day
Meta Ad
I wrote, directed, and shot this promotion to reach prospective students for UIW’s Cardinal Preview Day.
Angry Orange
TikTok ad
I was tasked with creating an ASMR-style TikTok video for Angry Orange. While we were on set filming for other AO content, I shot and directed this footage on a cell phone. This UGC-style approach to TikTok has proven to be most effective.
Nippies
Instagram Ad
I was involved in all aspects of this pool-side production. From pre-production to lighting to assisting with the edit, I am proud of the work that went into this campaign which was used across social media platforms, Amazon, and direct-to-consumer marketing.